Privacy Policy
Inner Frontier Coaching respects your privacy and is committed to protecting it through this Privacy Policy. This policy covers doug-fraley.com and its subdomains, including audit.doug-fraley.com.
This Policy
Inner Frontier Coaching (the Company) respects your privacy and is committed to protecting it through this Privacy Policy. This Privacy Policy governs your access to and use of doug-fraley.com and its subdomains, including audit.doug-fraley.com (together, the Website), including any content, functionality and services offered on or through them, whether as a guest or a registered user.
When accessing the Website, the Company will learn certain information about you, both automatically and through voluntary actions you may take during your visit. This policy applies to information we collect on the Website and in email, text, or other electronic messages between you and the Website.
Please read the Privacy Policy carefully before you start to use the Website. By using the Website, making a purchase, or clicking to accept or agree to the Terms of Use when this option is made available to you, you accept and agree to be bound and abide by the Privacy Policy. If you do not want to agree to the Privacy Policy, you must not access or use the Website.
Who We Are
My name is Doug Fraley. I coach, write and teach on topics of personal and professional growth, career, relationship and self-inquiry. I am a sole trader operating through the registered company Inner Frontier Coaching, which also trades as doug-fraley.com. The company's registered address is 21 Woodbury, Gorey, Co. Wexford, Ireland, and its registration number in Ireland is 370112. My website address is https://doug-fraley.com.
Children Under The Age Of 18
Our Website is not intended for children under 18 years of age. No one under age 18 may provide any information to or on the Website. We do not knowingly collect personal information from children under 18.
If you are under 18, do not use or provide any information on this Website or through any of its features, register on the Website, make any purchases, use any interactive or public comment features, or provide any information about yourself to us, including your name, address, telephone number, or email address.
If we learn we have collected or received personal information from a child under 18 without verification of parental consent, we will delete that information. If you believe we might have any information from or about a child under 18, please contact us at doug@doug-fraley.com.
Information We Collect About You
Information you provide to us
The Website provides various places for users to provide information. We collect information that users provide by filling out forms on the Website, communicating with us via contact forms, responding to surveys or assessments, providing comments or other feedback, and providing information when ordering a product or service via the Website. We use information you provide to us to deliver the requested product and/or service, to improve our overall performance, and to provide you with offers, promotions, and information where you have consented to receive them.
Information we collect through automatic data collection technology
As you navigate through our Website, we use automatic data collection technologies including Google Analytics to collect certain information about your equipment, browsing actions, and patterns. This will generally include information about your location, your traffic pattern through our website, and any communications between your computer and our Website. Among other things, we will collect data about the type of computer you use, your Internet connection, your IP address, your operating system, and your browser type. The information we collect automatically is used for statistical data and will not include personal information. We use this data to improve our Website and our service offerings.
Cookies
Similar to other commercial websites, the Website uses a standard technology called "cookies" and server logs to collect information about how our site is used. Information gathered through cookies and server logs may include the date and time of visits, the pages viewed, time spent at our site, and the websites visited just before and just after our own, as well as your IP address.
The Company does not use cookies to store or collect personal information such as full names, addresses, or payment information.
This site uses the Meta Pixel, a third-party tracking cookie, to measure advertising effectiveness. The Meta Pixel is only loaded if you explicitly accept tracking cookies via the consent banner shown on your first visit. Full details are in the Advertising and Tracking section below.
You can control and/or delete cookies as you wish. You may delete all cookies that are already on your computer and you may set most browsers to prevent cookies from being placed. If you do this, however, you may have to manually adjust some preferences every time you visit a site and some services and functionalities may not work.
The Sovereignty Audit
The Sovereignty Audit (available at audit.doug-fraley.com) is a reflective self-assessment tool. When you complete the audit, we collect and process the following information:
- Name and email address — provided voluntarily to personalise your report and, with your consent, to add you to the Inner Frontier free subscriber list and send you your results by email
- Questionnaire responses — used to calculate your scores and passed to Google Gemini (without your name or email address) to generate personalised AI commentary. Responses are not stored by us after your session ends
- Anonymised scoring data — scores, archetypes, and quadrant data (no name or email) are written to a Firestore analytics database to help us understand aggregate patterns. This data contains no personally identifiable information
- IP address — used temporarily for rate limiting (preventing automated abuse) and not retained permanently
- reCAPTCHA v3 token — verified automatically at submission to confirm human use. Google's reCAPTCHA service processes this data in accordance with Google's Privacy Policy
The lawful basis for processing your name and email in the audit is your explicit consent, given via the checkbox before submission. You may withdraw consent at any time by contacting doug@doug-fraley.com. For a shorter summary of audit-specific data handling, see the Audit Privacy Notice at audit.doug-fraley.com/privacy-policy/.
Email Information and Policies
If you choose to correspond with us through email, we may retain the content of your email messages together with your email address and our responses. We are committed to keeping your email address confidential. We do not sell, rent, or lease our subscription lists to third parties, and will not disclose your email address to any third parties except as described in this policy.
All emails sent from the Company will clearly state who the email is from and provide clear information on how to contact the sender. All email messages will also contain concise information on how to remove yourself from our mailing list. Users who no longer wish to receive our newsletter or promotional materials may opt out by clicking the unsubscribe link in any email, or by contacting doug@doug-fraley.com.
How and Why We Collect Information
The Company collects your information in order to record and support your participation in the activities you select. We use this information to track your preferences and to keep you informed about the products and services you have selected to receive and any related products and/or services. As a visitor to the Website, you can engage in most activities without providing any personal information. It is only when you seek to download resources, register for services, or complete the Sovereignty Audit that you are required to provide information.
Disclosure of Your Information
As a general rule, we do not sell, rent, lease or otherwise transfer any information collected whether automatically or through your voluntary action.
We may disclose your personal information to our service providers for the purpose of providing our services to you. We may disclose your personal information to a third party, including a lawyer, when necessary to enforce our terms of service or any other agreement between you and the Company. We may disclose information when legally compelled to do so, in other words, when we, in good faith, believe that the law requires it or for the protection of our legal rights or when compelled by a court or other governmental entity to do so.
How We Protect Your Information
We employ commercially reasonable methods to ensure the security of the information you provide to us and the information we collect automatically. This includes using standard security protocols and working only with reputable third-party vendors.
Email is not recognised as a secure medium of communication. For this reason, we request that you do not send private information to us by email. Some of the information you may enter on our website may be transmitted securely via Secure Sockets Layer (SSL).
Third-Party Service Providers
We use Google services including Gmail, Google Docs, Google Drive, and Google Calendar for communication, storage, and collaboration. On our Website we use Google Analytics to analyse usage and optimise performance. For the Sovereignty Audit, we use Google Gemini for AI report generation, Google Firestore for anonymised analytics storage, Google Cloud Functions for backend processing, and Google reCAPTCHA v3 for bot prevention. Google is committed to GDPR compliance and processes data in accordance with Standard Contractual Clauses.
SendGrid
We use SendGrid (a Twilio company) to deliver transactional emails including Sovereignty Audit results. SendGrid stores your email address for the purpose of delivery. SendGrid is a US-based company that processes data in accordance with Standard Contractual Clauses for GDPR compliance.
Substack
We use Substack to publish our newsletter and manage our subscriber list. Substack collects and stores your name and email address to deliver these communications. Substack is a US-based company that acts as a data processor for our newsletter. They process your data in accordance with their Privacy Policy and rely on Standard Contractual Clauses to ensure GDPR compliance for data transfers from the EU.
Calendly
We use Calendly to allow users to schedule individual meetings and to subscribe to online events. Calendly is a United States-based online scheduling company.
Stripe and WooPayments
These are payment processors for our services. All personal data required to perform payments is provided directly to these services. We do not have access to your personal financial information such as credit card numbers.
Meta (Facebook)
We use Meta services in two ways. First, we use Meta Lead Ads to allow you to subscribe or request information directly within Facebook or Instagram. When you submit a form, Meta collects the data you provide (name and email) and makes it available to us. Second, we use the Meta Pixel on this website to measure advertising effectiveness. The Pixel is only loaded with your consent — see the Advertising and Tracking section for full details. Meta processes all data in accordance with their Data Policy at facebook.com/privacy/policy/.
Advertising and Tracking
This site uses the Meta Pixel, a tracking technology operated by Meta Platforms Ireland Ltd (4 Grand Canal Square, Dublin 2, Ireland). The Pixel is only loaded if you have accepted tracking cookies via the consent banner shown on your first visit.
When active, the Pixel collects data about your visit including pages viewed, browser information, and IP address. If you complete the Sovereignty Audit, a Lead event is sent to Meta recording the fact of completion — no audit responses, scores, or personal data from the audit are included in this event.
This data is used to measure the effectiveness of advertising on Meta platforms and to enable relevant advertising to be shown to visitors on those platforms. Meta may use this data in accordance with its own data policy: facebook.com/privacy/policy/.
You can manage your Meta ad preferences at: facebook.com/ads/preferences/.
You can withdraw or change your tracking cookie consent at any time by clicking Cookie Settings.
Policy Changes
It is our policy to post any changes we make to our privacy policy on this page. If we make material changes to how we treat our users' personal information, we will notify you by email to the email address specified in your account and/or through a notice on the Website home page. The date the privacy policy was last revised is identified at the bottom of the page.
Visitors' GDPR Rights
If you are within the European Union, you are entitled to certain information and have certain rights under the General Data Protection Regulation. Those rights include:
- The right to request access to your data that the Company stores
- The right to rectify or erase your personal data
- The right to seek restrictions on the processing of your data
- The right to object to the processing of your data
- The right to the portability of your data
- The right to withdraw consent at any time, without affecting the lawfulness of processing based upon consent that occurred prior to your withdrawal
- The right to lodge a complaint with a supervisory authority that has jurisdiction over issues related to the General Data Protection Regulation
We require only the information that is reasonably required to enter into a contract with you. We will not require you to provide consent for any unnecessary processing as a condition of entering into a contract with us. We will retain any information you choose to provide to us until the earlier of: (a) you asking us to delete the information, (b) our decision to cease using our existing data providers, or (c) the Company deciding that the value in retaining the data is outweighed by the costs of retaining it.
Last revised May 2026